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The global leader, across all channels IGT’s integrated portfolio of technology, products, and services, including its best-in-class content, is shaping the future of the gaming industry by delivering the innovation that players want.
IGT is the world's leading end-to-end gaming company. It is listed on the New York Stock Exchange under the trading symbol "IGT." Its holding company headquarters are in the United Kingdom, with operating headquarters in Rome, Italy; Las Vegas, Nevada; and Providence, Rhode Island. IGT attracts the industry’s top talent, with more than 12,000 employees across the globe.
What we do  IGT is uniquely positioned to provide the government-sponsored and commercial gaming industry with proven solutions for gaming, lottery, interactive, and social, through every channel across the spectrum, including retail, web, and mobile.
IGT.com
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July/August Public Gaming  
Stefano Monterosso Senior Vice President, Same Store Sales, Analytics, Optimization, and Business Proposals, IGT
Instant Appeal
Instant games have been the most significant driver of growth for lotteries in recent years and continue to represent a great opportunity globally to drive profits and transfers to good causes.  Click here to read
​A mong the many drivers of lottery growth, optimizing the instant category stands out for its proven track record and further high potential. Instant products represented more than 89% of U.S. lottery sales growth between 2012 and 2017 ($10.9 billion out of $12.2 billion of total lottery growth1 ). The category currently generates about 60% of total U.S. lottery sales and contributes to about 50% of gross gaming yield and net player spend.2 The benefits to lotteries from optimizing instants can be both substantial in size and quickly brought to market. For example, in the first year of IGT’s lottery management operations in the U.S., we partnered with our lottery customers and grew instant sales by 28.3% in Illinois (FY 2012), 14.1% in Indiana (FY 2014), and 11% in New Jersey (FY 2015).3 Instants represent a great development opportunity in the international space as well. In Italy, IGT’s Lottomatica grew instant sales of Gratta e Vinci by 207% in its first full year of management (from 2004 to 2005).4 Bringing international markets to the same share of instant sales already achieved by U.S. lotteries could generate more than $34 billion in incremental sales. With this in mind, what is the best way to go about optimizing and growing the category?

May/June 2018  Public Gaming Magazine
​  TAKING CARE OF BIZNESS - Click here to read this article
Several years ago, as our team was  setting out to develop a more effective way to communicate and share data with the lottery retailer network we managed, we recognized that we could expand our vision.   Not only could we bring vital information, training, and inventory management tools to retailers’ fingertips, we could offer lotteries something that wasn’t available in the industry: a full set of business intelligence tools that provide all lottery stakeholders with a range of solutions to identify growth opportunities, support execution, and save time and resources across all lottery touch points. From experience in Illinois, Indiana, and New Jersey, and as part of a larger team that manages lotteries in jurisdictions around the globe, we saw from an operator perspective that the available tools didn’t always alleviate the pain points associated with the lottery category. Since that time, IGT has fulfilled the original vision with a synchronized suite of nimble, user-friendly applications that lottery employees, sales staffs, and retailers can deploy to inform smarter, fact-based decisions and propel the actions that drive sales. These state-of-the-art applications – or   BizApps – were shaped and are continually refined with extensive input from customers, retailers, sales reps, focus groups, user studies, and IGT’s lottery operational teams, who know the ins and outs of performance analytics, sales-force and retailer-network management, and the challenges faced by a telesales team aiming to drive same store sales. In a first for the industry, lotteries can now choose from a coordinated suite of smart and open business intelligence tools to manage the activities that drive growth.
By Kasia Cahill, Senior Director, Lottery Applications, IGT, and Beverly Herter, Director, Product Content Strategy, IGT

March/April  2018:
PUBLIC GAMING INTERVIEWS
Tom  Stanek, Senior Director of Global Retail Sales and Marketing,    IGT
From the conference room   to the corner store:    Turning lottery business   intelligence into action at retail

​September/October 2017:
At the Intersection of 
Retail, Fun and Technology
​Where can lotteries find growth? In everything from player insights to retail operations.
By IGT

July/August 2017:
Mission Possible
​Global Trends Meet IGT Innovations at the EL Congress 
By IGT

May/June 2017:
Analytics & Research Convergence at IGT’s Spring Research Exchange 
By IGT

March/April 2017:
The Top 5 Challenges Facing the Lottery Industry
By IGT

January/February 2017:
Harnessing the Power of Understanding to Accelerate Lottery Growth
By IGT

November/December  2016:
Accelerate Game Changes with Game Master
By IGT

Growth Drivers on Display—Changing the Game at NASPL and WLS
By IGT

Lottomatica—Setting the Standard for Instant Game Profit Growth
By IGT

September/October  2016:
Aurora OnePlace: The OnePlace for All Your Sales Force Needs
By IGT

Changing the Game at NASPL 2016
By IGT

July/August  2016:
Aurora Retailer Wizard: The One Stop Shop  for Engaging Lottery Retailers, Driving Best Practices, and Growing Sales
By IGT

Choice for the Modern Consumer: Lottery & Cashless Payments
By Andrew Crowe, Vice President, Interactive Payments, IGT

The Path to Game Innovation
By Nikki Orcutt, Director of Marketing & Game Development, IGT

The Florida Lottery and IGT: Expanding Its Brand and Portfolio with Wheel of Fortune
By IGT

May/June  2016:
A  Refreshed Product Portfolio and Retailer Base Leads to Skyrocketing Instant Ticket Sales in Poland
By IGT

Aurora Performance Intel: Get Answers Fast
By IGT

March/April  2016:
Aurora Open Retail: The Future of Retail
By IGT

Aurora Retailer Wizard: The One Stop Shop for Engaging Lottery Retailers, Driving Best Practices, and Growing Sales
By IGT

Lottery Modernization and the Retail Space
By Susan Strouse, Vice president of Retail Business Development at IGT

The Florida Lottery and IGT: Expanding Its Brand and Portfolio with Wheel of Fortune
By IGT

The Path to Game Innovation
By Nikki Orcutt, Director of Marketing & Game Development at IGT

Using IGT's Six PIllars of Instant Success to Battle "Bintimidation" and Attract New Lottery Players
By IGT

OnePlace—The Power of a Platform
By Adam Perlow, President & Chief Executive Officer, Hudson Alley Software

January/February  2016:
Aurora Navigator: The Lottery Back-Office Solution That Lets You See it YOUR Way
By IGT

September/October  2015:
The Six Pillars of Instant Success
By Stefano Monterosso, Senior Vice President of Global Lottery Same Store Sales, IGT

July/August  2015:
Draw Game Innovation from the Human Perspective: PLAYERfirst—A revolutionary approach to overcoming industry threats.
By Jessica Powell, Vice President of Marketing, IGT

May/June  2015:
Ecommerce, iLottery, and their Impact on Lottery Retail Sales
By IGT

March/April  2015:
Why Lotteries are Investing in Sales Force Automation
By PGRI and Terri Avery, Hudson Alley Software

January/February  2015:
GTECH and the Georgia Lottery's Comprehensive iLottery Game Offering
By GTECH

November/December 2014:
Big Data Means Big Opportunities for Retail Growth
By GTECH

Suggested Ordering in Today's Retail Environment
By GTECH

September/October  2014:
Standing Still is Not an Option—Growing Retail Sales in a Mature Lottery
By GTECH

July/August 2014:
Mobilize Your Lottery Brand
By GTECH

Chain Reaction: Integrated in-lane solutions open new distribution channels and attract new players.
By GTECH

Educating and Engaging Retailers Just Got Easier
By Adam Perlow, President & Chief Executive Officer, Hudson Alley Software

May/June 2014:
The New Jersey Lottery and WAWA—Perfect Together
By GTECH

Reinventing Gaming for the Mobile Era
By GTECH

March/April 2014:
Changin Hearts and Minds: GTECH's model for planning through data and insight integration.
By GTECH

The Big Freeze: The need to adapt to a changing environment.
By GTECH

January/February 2014:
Lottery Evolution Drives Products Featured at ICE
By GTECH

May/June 2013:
"Education is the Premise of Progress."
By Kofi Annan

From Skeptic to Champion: SPIELO International and GTECH's Adoption of Open Standards
By Victor Duarte, Senior Vice President, Gaming and Content, GTECH

March/April 2013:
Trying to See the Trees in a Forest of Market Research
By GTECH

January/February  2013:
Same Games, Different Channels? How the right partner makes convergence successful.
By Paul Jason and the staff at SPIELO International

July/August  2012:
Wireless Gaming: The consumer demands it. And now that security is even better than wired gaming, progressive operators are delivering it.
By Bharat Gadher, Senior Product Manager, SPIELO International

Retailing Transformed by Consumer Trends
By GTECH

May/June 2012:
Cloud Computing … Not Yet Fully Baked
By GTECH

January  2012:
The Mighty Mite of the Gaming Site: Lotteries and retailers should expect more from their site controllers.
By Dave Rolince, Senior Product Manager, Systems Division, SPIELO International

July/August  2011:
Responsible Gaming: New approaches to an evolving issue. How technology addresses operators' concerns about player acceptance.
By Mark Poltarowicz, SPIELO Product Manager, Responsible Gaming

May/June 2011:
Customer First—An Actionable Growth Strategy
By GTECH

November 2010:
Building Public and Player Trust: The challenges of corporate social responsibility.
By Matt Mansfield, GTECH Professional Services

September 2010:
The Once and Future Players: Meeting the challenge of lottery player base development.
By Matt Mansfield, GTECH Professional Services

May/June 2010:
Lottery Growth: Seeing and adapting to change in the retail markets.
By Matt Mansfield, GTECH Professional Services

March 2010:
To Know the Road Ahead
By Matt Mansfield, GTECH Professional Services

January 2010:
The 5th "P" of Lottery Marketing: Improving Performance
By Matt Mansfield, GTECH Professional Services

September 2009:
Advertising to increase sales now and position you for the coming upswing in consumer confidence.
By Cheryl Sullivan and Bob Riggs, GTECH Corporation

March 2009:
Player socialization and community-based gaming in video lottery.
By Victor Duarte, Chief Operating Officer, Spielo (a GTECH company)

March 2009:
Evolution in Public Gaming: The ascent of the full gaming service provider.
By Connie Laverty O'Connor and Matt Mansfield, GTECH Corporation

September 2008:
Getting the most out of in-store lottery solutions—adapting retail tools for increased sales.
By the GTECH Retail Strategy Team: Sue Strouse, Matt Mansfield, Larry King and Connie Laverty O'Connor

July 2008:
Q&A session with Gerhard Burdda, Senior Vice President, Gaming Solutions, GTECH Corporation and Victor Duarte, Chief Operating Officer, Spielo, a GTECH company … on the integration of Atronic with Spielo and GTECH and enhancing GTECH's portfolio of product offerings.
By Paul Jason, PGRI

March/April 2008:
The Key to "Instant" Success: Lottomatica grows instant ticket Business by 3,500 percent.
By Paul Jason, PGRI

November 2007:
The Venue-Based Video Lottery Model: A popular direction for North American Lotteries.
By Victor Duarte, Cheif Operating Officer, Spielo, a GTECH company

November 2007:
On-pack printing works for major global brands. Why not lotteries?
How IGI Europrint can help lotteries promote their product portfolio.
By Andrew Gray, Managing Director, IGI Europrint, a GTECH subsidiary

October 2007:
Innovate to Generate
By Charles Cautley, Senior Vice-President and Chief Technology Officer, GTECH Corporation

September 2007:
Industry Best Practices: Learning from our customers worldwide.
By Connie Laverty O'Connor, Senior Vice President & Chief Marketing Officer, GTECH Corporation

July 2007:
Content = Contact
By Ross Dalton, Senior Vice President of Printed Products and Licensed Content Markets for GTECH Corporation

July 2007:
How an Industry Leader Stays Motivated and Charged-Up to be the Catalyst for Innovation and Growth. An interview with Jaymin Patel, President of GTECH
By Paul Jason

March/April 2007:
An Integrated Strategy for Increasing Lottery Sales: Lotteries can broaden their appeal by focusing on content, channel and delivery. 
By Amir Sadri, Senior Director Market, Game & Industry Analytics at GTECH

January 2007:
Is the future of lotteries being created in Europe?
By Jean-Luc Moner-Banet, Market Development Director, GTECH Europe

October 2006:
Leveraging the Massive Popularity of Poker: Transforming skill games into games of chance.
By Amir Sadri, Senior Director, Game Development & Analysis, GTECH

October 2006:
The New GTECH: An interview with GTECH CEO W. Bruce Turner
By Paul Jason

December 2005:
Best practices for setting up a government-sponsored racino program.
By Robin Drummond, Senior Director, Government Sponsored Gaming, GTECH

October 2005:
How can lotteries achieve greater revenue?
By Tim Nyman, Senior VP, Global Services, GTECH

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© Public Gaming International Magazine
Published six times a year and distributed to readers all around the world. Electronic version is e-mailed and is also available on our news website: PUBLICGAMING.COM