Scientific Games is a leading innovator in the global lottery and regulated gaming industries. Beginning with the breakthrough technology that launched the world's very first secure instant lottery game in 1974, the company has continued to advance the games, technology, programs, marketing research and security that have been a driving force behind the success of more than 300 customers on six continents over the last 40 years.
scientificgames.com
scientificgames.com
Public Gaming Magazine September/October 2018
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Getting to the Core of Integrated Systems TechnologyCLICK HERE TO READ THIS ARTICLE
With technology powering the new products and channels launched by lotteries this year across North America, what’s on the minds of most when it comes to systems technology? Well, for one: It’s not your grandfather’s system any more. Players are changing, game entertainment is evolving, and lotteries are on the lookout for technology that enhances the consumer’s experience, retailer operations and data security. They’re also keenly focused on the ability to bring new products – in some instances, from multiple different vendors – to market as quickly as possible to ensure relevance. “We’re living in a world where integration is driving the player experience, and open architecture is a mandatory requirement” says Walt Eisele, CTO, Lottery for Scientific Games. “Lotteries are charged with maximizing revenues, and to do that they are going to have to bring the best, most relevant game entertainment available to their players, and bring it to them in a seamless, cohesive way no matter which vendor supplies the content or the enabling platform.” |
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Seven Straight Years of Record-breaking Sales for the Florida Lottery
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Building upon years of instant game innovation, strategic portfolio management and advanced predictive ordering technologies, the Florida Lottery and Scientific Games are riding the crest of success in a seventh straight year of record-breaking sales for fiscal year 2018. Performing well beyond the U.S. lottery industry in fiscal year 2018, the Florida Lottery experienced a 9.8 percent increase in sales of $2 instant games, a 19.5 percent increase in sales of $5 instant games, and a 25.5 percent increase in sales of $10 instant games. Scientific Games provides 95 percent of the Florida Lottery’s instant games, and the Lottery participates in Scientific Games’ Enhanced Partnership (SGEP). SGEP is a full-category management program covering every aspect of the instant game life cycle starting with insights and including instant product development and management, advanced logistics, retail optimization and interactive integration. The company serves more than 13,000 Florida Lottery retailers from its instant game facility in Orlando. The high-tech operation launched in 1997. And the partnership has driven success. |
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Public Gaming Magazine July/August 2018
10 Things U.S. Lotteries Need to Know about iLOTTERY- Click here to read
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BILLION DOLLAR CHALLENGE
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Celebrating the Spirit of Innovation in Pennsylvania
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CLICK Here to read this article
In a U.S. state whose history and landmarks are an enduring symbol of American freedom, innovation and firsts continue for one of the nation’s highest performing and most technologically innovative lotteries. Earlier this summer, just months after the Commonwealth of Pennsylvania’s 2017 legislation cleared the way for monitor games,iLottery, iGaming, fantasy sports and sports betting in the state, the Pennsylvania Lottery moved forward with new sales channels and new products as part of its modernization initiative to generate funding to benefit older Pennsylvanians. Living up to its highly respected reputation as a technology pioneer, in just a few short months the Pennsylvania Lottery and its longtime technology provider, Scientific Games,launched Keno, iLottery online/mobile games and coming soon…virtual sports.Keno – A Fast, Fun Addition Legend has it that the game of Keno originated many centuries ago in China, saved an ancient city, and its widespread popularity helped build the Great Wall of China. Today, although Keno is played in many different ways, the basic game hasn’t changed. Players choose numbers ranging from 1 through 80, and 20 numbers are randomly drawn.Keno is offered by lotteries around the world, including 19 U.S. lotteries. In May, the Pennsylvania Lottery announced “Keno – It’s Here!” The fast-paced game gives players a chance to win $100,000 or more. Drawings are held every four minutes and can be watched on TV monitors at select Pennsylvania Lottery retailers, or viewed online.“Keno is part of our continuing effort to modernize our business and grow new revenues to benefit older Pennsylvanians,”says Pennsylvania Lottery Executive Director Drew Svitko. “We’re excited that our players have welcomed the game in such an enthusiastic way. |
January/February 2018:
PUBLIC GAMING INTERVIEWS
Pat McHugh, Senior Vice President, Global Lottery Systems, Scientific Games
By Scientific Games
January/February 2017:
Lottery Party of the Year
By Scientific Games
May/June 2016:
Scientific Games' Empower 2016 Customer Conference Draws 750 and Showcases Customer-Driven Innovation for Lotteries
By Scientific Games
May/June 2016:
Where Science Meets the Art of Interactive: Insight, innovation lead to a portfolio of lottery digital solutions.
By Scientific Games
March/April 2016:
The Science of Instant Products: Exploring the technology, philosphy and partnerships behind $1 billion in U.S. instant product growth last year.
By Scientific Games
January/February 2016:
Insights Into Systems Technology: Consumers leading the way to convergence.
By Scientific Games
November/December 2015:
The (N)ever Changing Conversation
By Jennifer Welshons, Vice President, Lottery Insights, Scientific Games
March/April 2015:
Scientific Games: A Winner for Lotteries & Retailers. Driving incremental sales for three U.S. lotteries.
By Scientific Games
November/December 2014:
Hitting the Jackpot: Retailers who feel lucky with lottery can get past long lines, skimpy commissions.
By Kelly Kurt
July/August 2014:
Using Technology Now: Ways to engage players, expand lottery marketing reach and drive sales today.
By Scientific Games
July/August 2013:
Playing to Win with Cooperative Services Programs
By Scientific Games
October 2011:
MDI Unveils the Next Generation in 2nd Chance Play
By MDI
May/June 2011:
Lottery Internet Sales: The untapped potential for Europe
By Scientific Games
November 2010:
Rewards Programs: Positioning lottery web sites for prolonged player engagement.
By Jennifere Kimble, Sales & Marketing Communications Manager, Scientific Games
September 2010:
Energize Your Retailers: The case for a best practices approach to mobilize retail sales.
By Greg Houston, Principal, DeanHouston, Inc.; Consultant to Scientific Games
May/June 2010:
Follow the Leaders: As consumer shopping behavior shifts, leading companies adapt to new marketplace reality.
By Scientific Games
February 2006:
R&D Compensation = Lottery Growth
By Steve Saferin, President, Scientific Games Ventures
November 2005:
A Common Mission: Renenue Growth
By Lorne Weil, Chairman & CEO of Scientific Games
June 2005:
Creating Our Future: New Distribution Channels (Part III)
By Steve Saferin, President, Scientific Games Ventures
May 2005:
Creating Our Future: Improving and Enhancing Distribution (Part II)
By Steve Saferin, President, Scientific Games Ventures
May 2005:
Building a Better Gaming Machine Program
By Scientific Games
April 2005:
Creating Our Future: Development of New Content (Part I)
By Steve Saferin, President, Scientific Games Ventures
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